Your Teddy Bear, Made Direct — No Middlemen

Custom Teddy Bear Manufacturer — Personalized Gift Bears & Brand Mascot Plush, Factory Direct

Whether it's a Valentine's bear with a name stitched into its paw, a 6-foot brand mascot for a flagship store opening, or a hand-jointed mohair collectible destined for a collector's shelf — every bear starts as your idea and ships with EN71/ASTM compliance, in as few as 500 units, in as fast as 7 days.

300+

Skilled Workers

12

Production Lines

12,000m²

Facility

10+ Years

Experience

Quality & Safety

Every order ships with full compliance documentation

Third-party SGS/TUV/Intertek lab reports included at no extra charge. We never self-certify.

EN71
EN71
ASTM F963
ASTM F963
CPSIA
CPSIA
ISO 9001
ISO 9001
ISO 8124
ISO 8124
OEKO-TEX
OEKO-TEX
GOTS
GOTS
SGS / Intertek
SGS / Intertek

Our Teddy Bear Collection

Nine signature bears, one factory

From classic jointed collectors to personalized gift bears and brand mascots — every style manufactured under one roof.

Classic Jointed Bear

Classic Jointed Bear

Personalized Name Bear

Personalized Name Bear

Corporate Gift Bear

Corporate Gift Bear

Mini Keepsake Bear

Mini Keepsake Bear

Giant Display Bear

Giant Display Bear

Holiday Gift Bear

Holiday Gift Bear

Baby-Safe Plush Bear

Baby-Safe Plush Bear

Musical Lullaby Bear

Musical Lullaby Bear

Custom Photo Teddy Bear

Custom Photo Teddy Bear

Custom Services

Six dimensions
of bear customization

Custom Sizes & Proportions
📐 10cm Mini to 180cm Giant

Custom Sizes & Proportions

Any size, any proportion. Mini keepsake bears as small as 10cm. Standard huggable bears at 25-40cm. Life-size display bears up to 180cm. We engineer head-to-body ratio, limb thickness, and paw size to maximize cuteness at every scale.

Mini (10cm) to giant (180cm+) Custom body proportions & sculpting Sitting, standing, or poseable poses Size-graded pattern engineering
Jointing & Construction
🧸 Fixed · Jointed · Hybrid

Jointing & Construction

Fixed-pose for ultra-soft hugging. Traditional 5-way cotter-pin jointed for collectors. Disc-and-screw joints for premium retail. Hybrid — jointed arms with a soft body — for the best of both.

Fixed-pose — soft & affordable 5-way cotter-pin — traditional Disc-and-screw — smooth posing Hybrid — jointed limbs + soft body
Color Matching & Dyeing
🎨 Pantone PMS · Custom Dye Lots

Color Matching & Dyeing

Your brand colors reproduced with lab precision. We dye fabric to any Pantone solid color, verified under D65 daylight and TL84 store lighting. Custom dip-dye effects, ombre gradients, and multi-tone piecing.

Pantone PMS color matching Custom dye lots from 50kg Dip-dye & ombre gradients D65 + TL84 dual-light verification
Sound, Scent & Interactive
🔊 Audio · Aroma · Heat · Motion

Sound, Scent & Interactive

Push-button sound modules with custom audio. Voice recorders for personalized keepsakes. Lavender-scented inserts for calming bears. Microwave-safe heat packs. All electronics EN71/CE/RoHS certified for global retail.

Custom sound & voice modules Lavender & chamomile inserts Microwave-safe heat packs EN71/CE/RoHS certified electronics
Outfits & Accessories
👕 Clothing · Props · Identity

Outfits & Accessories

T-shirts with screen-printed logos, embroidered patches, hats, scarves, and full costumes — all in-house. From a simple branded ribbon to multi-piece character outfits. Every accessory safety-tested with the bear.

Logo-printed t-shirts & hoodies Hats, scarves, bows, ribbons Full character costumes Single compliance cert
Premium Packaging Design
Unboxing · Retail · FBA

Premium Packaging Design

Magnetic-close gift boxes with satin ribbon. Window boxes for retail shelf appeal. FBA-compliant frustration-free packaging. Branded tissue paper and insert cards for a premium DTC unboxing moment.

Magnetic gift boxes with ribbon Window display boxes for retail FBA frustration-free packaging Branded tissue & insert cards

Start With a Sample

Hold your bear before you commit

We offer prototype-only orders with zero obligation. Share your concept, receive a physical sample in 7 days — your exact fabric, stuffing, and embroidery — perfect for crowdfunding, buyer meetings, or focus groups.

1

Send
Sketch, photo, or style guide

2

Approve
3D renders within 48 hours

3

Receive
Physical sample in 7 days

4

Decide
Fee credited to first order

Request Your Sample

Materials & Touch

We ship you a swatch kit — feel every fabric before production

Six material families. Blind-tested on every batch for softness, colorfastness, and tactile consistency.

Premium Minky

Premium Minky

Ultra-soft, velvety, plush

Our most popular teddy bear fabric. Extra-long pile minky with a dense 3mm+ nap that feels like a cloud. Holds embroidery beautifully, machine washable, available in 100+ colors. Retains softness through 200+ wash cycles.

Best For

Personalized gift bears, brand mascots, premium retail bears

Organic Cotton Velboa

Organic Cotton Velboa

Smooth, short-pile, natural

GOTS-certified organic cotton with a velboa finish — short, dense pile with a smooth hand feel. Hypoallergenic, breathable, and fully biodegradable. The sustainable choice for eco-conscious brands without compromising on softness.

Best For

Eco-friendly gift lines, baby-safe bears, organic-certified retail

Classic Mohair

Classic Mohair

Luxurious, wavy, silky-sheen

Collector editions, luxury retail, heirloom bears, museum shops

Alpaca Wool

Alpaca Wool

Exceptionally soft, lightweight, warm

Ultra-premium collector bears, limited editions, luxury boutique lines

Recycled PET Plush

Recycled PET Plush

Soft, resilient, eco-friendly

Sustainable brands, eco-conscious DTC, CSR merchandise, green retail

Plush Velboa

Plush Velboa

Smooth, short-nap, durable

Printed design bears, retail chains, high-volume FBA, promotional merchandise

Why Choose LeelineToys

The difference between a supplier and a partner

01

Direct Communication, No Middlemen

Talk directly to the engineer building your bear — not a trading company agent. Design changes go from your message to the sample room in hours. WhatsApp updates with production floor photos at every stage.

Direct line to your production engineer
Real-time photo & video updates
English-fluent project managers
02

All-In Pricing, No Surprises

One transparent price covers mold, sampling, 2 revision rounds, standard packaging, and compliance docs. No hidden mold fees. No unexpected surcharges. No budget blowouts.

Mold & sampling fees included
2 revision rounds at no extra cost
Compliance docs included with every order
03

IP Protection by Contract

NDA signed before any design review. Your patterns are isolated to your dedicated production line. You own every mold, pattern, and tooling file — forever. Never resold, never shared.

NDA before design review
Dedicated isolated production line
Full IP ownership — you keep everything

Production Scale

The right size for where your brand is today

Every tier includes design, prototyping, manufacturing, QC, and compliance docs. Scale up when you're ready.

Starter

$3.50 – $6.00

500 units

Test the market with minimal risk. Perfect for new brands, seasonal launches, or crowdfunding campaigns validating demand before scaling to larger volumes.

Single design
Standard fabrics (minky/velboa)
Basic embroidery (up to 6 colors)
1 revision round
Poly bag packaging
Standard QC checklist
Get Starter Quote
Most Popular

Growth

$2.50 – $4.50

1,000 – 3,000 units

The sweet spot for growing brands and established DTC sellers. Unlocks premium fabrics, advanced customization, custom packaging, and priority production scheduling.

Up to 3 designs
Premium fabrics (mohair, organic cotton)
Advanced embroidery (up to 12 colors)
3 revision rounds
Custom packaging design
Setup fee waived
Priority production queue
Get Growth Quote

Volume

$1.50 – $3.00

5,000 – 50,000+ units

Full-scale manufacturing for major retail programs, global brand campaigns, and flagship product lines. Unlimited customization, dedicated production line, and white-glove project management.

Unlimited designs
All premium fabrics + custom dye-matching
Full embroidery & printing integration
Unlimited revision rounds
Premium gift packaging suite
Dedicated production line
Dedicated project manager
Split-ship to 3PLs
DDP worldwide shipping
Get Volume Quote

Global Shipping & Fulfillment

Your bears, delivered anywhere in the world

🚚

FOB

Free On Board

We deliver your order to the port of your choice. You nominate your forwarder — ideal for brands with established logistics partners.

📦

CIF

Cost, Insurance & Freight

We arrange ocean freight and insurance to your destination port. You handle customs clearance on arrival.

Popular
🏠

DDP

Delivered Duty Paid

Door-to-door — we handle everything including duties and customs clearance. The simplest option for first-time importers.

📍 Split Shipping

One production run, multiple destinations. Send 2,000 bears to Amazon FBA in the US, 1,000 to a 3PL in the UK, and 500 to your Australian warehouse — all from the same order. We handle the logistics coordination and documentation for every destination.

✈️ Transit Times

Sea freight15–25 days
Air freight5–7 days
Express (DHL/FedEx)3–5 days

All shipments include full customs documentation and compliance certificates.

Client Stories

Trusted by brands worldwide

Sarah Bennett

Sarah Bennett

Founder, The Bear Co. (DTC Personalized Gifts)

★★★★★
"We launched our Valentine's personalized bear collection with LeelineToys and it was the smoothest product launch we have ever done. The embroidery quality on the names is flawless — every single bear in a 3,000-unit run looked like it was made individually. Our customers send us photos of their bears with the names visible and the stitching is always perfect. We sold out in 8 days and doubled our reorder immediately."
Jonathan Blake

Jonathan Blake

Marketing Director, Little Stars Retail

★★★★★
"We needed a 6-foot brand mascot bear for our flagship store opening and 5,000 smaller versions for a promotional campaign — in 6 weeks. Three other factories said it was impossible. LeelineToys not only delivered on time, they engineered the giant bear with internal structural supports that made it poseable for photos. It became the most Instagrammed thing in our store. The 5,000 smaller bears sold out in-store in 3 weeks."

Common Questions

Your teddy bear manufacturing questions, answered

Our MOQ starts at 500 units for custom teddy bears — significantly lower than the industry standard of 3,000-5,000 units. This makes it accessible for gift brands launching seasonal collections, DTC brands testing new personalized concepts, or crowdfunding campaigns validating demand. For clients who need to start smaller, we offer prototype-only orders so you can receive physical samples of your custom bear with no obligation to proceed to mass production. Perfect for photography, crowdfunding pages, or buyer presentations.

Yes — personalized embroidery is one of our core specialties. We can embroider names (up to 20 characters), dates, short messages, and custom artwork on the bear's body, paw pads, foot soles, or chest heart patches. Our embroidery uses up to 12 thread colors per design with stitch-level precision. For DTC personalized gift brands, we offer a "white-label personalization service" — you send us a daily CSV of customer names and messages, we embroider each bear individually, and we ship directly to your customers with your branded packaging. This is the service that powers our most successful gift brand partners.

We work from almost anything: a pencil sketch, a reference photo, a competitor's bear, a tech pack, or a full brand style guide. Our designers create 3D renders from your reference within 48 hours so you can see and approve the design before any cutting begins. For embroidery, vector files (AI/EPS/PDF) produce the sharpest results, but we can also digitize hand-drawn lettering or scanned artwork.

Standard terms: 30% deposit to begin production, 70% balance before shipment after you approve QC photos and videos. We support Trade Assurance via Alibaba for first-time buyers who want additional protection. For established relationships with consistent reorders, we offer net-30 terms. Accepted payment methods: wire transfer (T/T), Letter of Credit (L/C) for orders over $50,000, and Trade Assurance.

A typical custom teddy bear project timeline: Design consultation and 3D concept renders (2-3 days), pattern making and physical prototype with up to 2 revision rounds (5-7 days), production (15-25 days depending on volume and complexity), final QC and packaging (3-5 days). Total timeline from concept approval to shipment: approximately 25-40 days. Rush production is available for time-sensitive launches — contact us for current rush availability. We provide real-time progress updates with production floor photos throughout the process.

Every order includes full EN71, ASTM F963, CPSIA, ISO 8124, OEKO-TEX, and GOTS compliance documentation at no extra charge — see our Quality & Safety section above for the complete list. More importantly: if you sell into retailers with additional requirements (Target's RSL, Walmart's audit protocol, Amazon's CPTL, Disney's ILS), we include those in your testing scope upfront. All testing is done by independent SGS, TUV, or Intertek labs. We never self-certify.

Yes. With Growth and Volume tiers, you can split your MOQ across multiple designs — for example, a 3,000-unit order could be 1,500 Valentine bears, 1,000 Mother's Day bears, and 500 Christmas bears, all produced together. Each design can have different fabrics, embroidery, and accessories. Starter tier (500 units) is limited to a single design to keep tooling and setup efficient.

Beyond standard NDA and contractual IP protection (covered in our Why Choose LeelineToys section), we offer two additional layers for brands with high-value IP: (1) Registered design filing in China — we handle the paperwork with the China National Intellectual Property Administration so your design is legally recorded under your name before production begins. (2) Secure segregated production — entertainment and licensing clients get a physically separated workshop with badge-access-only entry and zero mobile phone policy during production. These areas are inspected quarterly by third-party IP compliance auditors.

Your Design. Your Fabric. Your Story.

The First Sample Is the Beginning of Everything

Share your concept — a sketch, a reference photo, a brand mascot — and receive a free design consultation within 24 hours. Includes material recommendations, embroidery options, compliance roadmap, and transparent cost breakdown. No commitment, no pressure.

Free Design Consultation • Swatch Kit Shipped to You • Direct Engineer Communication • IP Fully Protected