Editorial Policy
LeelineToys is a toy manufacturer, not a review site. This page sets out how we keep the claims on our own pages accurate — what we can evidence, what is illustrative, and how we correct ourselves when we get something wrong.
We Make What We Describe
A manufacturer, not a third-party reviewer
Evidence Before Adjective
Reports, certificates and dated samples
Nothing Borrowed
No competitor photos, no stock filler
48-Hour Correction
Every accuracy report answered
We Make What We Describe
You are reading a manufacturer's own website. That is worth stating plainly, because a factory page and an independent buying guide are different things and should not be read the same way.
What we are
A custom toy manufacturer. We develop, engineer, tool, produce, test and ship toys for brand owners and retailers, and we are paid for that manufacturing work.
What we are not
An independent review site, a sourcing agency, or a marketplace. We do not publish rankings of competing factories, and we do not accept a commission to place work with anyone.
What that means for you
A prototype window, a certification or a capacity figure on this site is a claim about our own operation. It is a claim you can hold us to, and one you can check on a factory visit.
Verified Claims vs Illustrative Content
Backed by documents we hold
- — Testing and certification statements, tied to the test report shown on the relevant product page
- — Facility size, team size and capacity, which you can verify on a factory visit
- — Prototype and production windows, derived from our own scheduling and inspection stages
- — Client outcomes, where the client has agreed to be named and quoted
Illustrative, and labelled as such
- — Photographs of finished toys, which show sample and production output rather than any one client's order
- — Buyer feedback, where the client asked not to be named, presented without invented statistics
- — Timelines described as typical, which move with design complexity and order volume
- — Renders and digital proofs shown before a physical sample exists
How we check a specific safety or compliance claim is set out in our fact checking process.
Photography & Sample Integrity
What we publish
- — Product photography taken of our own samples and production output
- — Certificate scans reproduced in full, including the issuing lab and the company the certificate was issued to
- — Prototype and process video shot on the lines that make your order
- — The factory name on the documents we hand you — never hidden behind an agent
What we will not do
- — Show another manufacturer's product as our own work
- — Use a stock photograph in place of a real product or a real person
- — Present a render as a photograph of something we have produced
- — Resell, lend or reuse a client's sample, pattern or tooling
Corrections Policy
Tell us
If a claim on this site does not reconcile with a document we have given you, say so — with the page and the document. We check it against the underlying record, not against the page copy.
We correct it
Where we got it wrong we fix the page, and where the error was material we date the correction on the page itself. We publish the correction even when it is unflattering.
Response time
Every accuracy report gets a written answer within two working days: either the correction, or the evidence the original claim rested on.
Report an Inaccuracy
Email us the page and the document it disagrees with. Every report gets an answer within two working days.
info@leelinetoys.com