From Funding to Fulfillment

One order covers every reward tier, from 100 units to 5,000+ — built by a crowdfunding toy manufacturer.

From custom plush to designer vinyl, resin collectibles and board games — we're the crowdfunding toy manufacturer that delivers the rewards your backers actually receive. Prototypes in as little as 5 days, low-MOQ starts, and global fulfillment that lands on the date you promised.

Low-MOQ starts Campaign-ready prototypes Direct-to-backer DDP
Campaign Tracker Illustrative

800% funded

$96,000 pledged of $12,000 goal

Goal Overfunded

2.4K

Backers

11

Days left

Pledge $35Stretch · $452-Pack · $68Collector Box · $120

Delivering to 2.4K backers by the date you promised — that's the real campaign.

Our positioning

We treat your 300–3,000 unit reward fulfillment — plush, vinyl, and board games — with the same precision big brands get on 50,000-unit runs.

Built for

  • Kickstarter, Indiegogo & crowdfunding toy creators
  • Indie designers & art-toy makers launching a first product
  • Teams scaling a funded campaign into production
  • Creators who can't risk delays or quality failures after raising funds

Proof in Numbers

Campaigns that made the delivery

The metrics our funded projects actually ship against — not averages, not promises.

99.7%

AQL 2.5 pass

Quality approval across plush, vinyl & board game runs

98.2%

of promise

On-time delivery across funded campaigns

5,000+

max scale

Units in a single run, no re-molding

0

designs leaked

IP incidents in 10+ years

The Campaign Journey

Four turning points where a funded campaign is won or lost

Every phase is a chance to protect the promise you made to your backers. Here's what each one looks like — and what we handle for you.

  1. 1
    Custom plush toy prototype for a crowdfunding campaign
    🎯 Pre-Launch 5–10 days

    Land your campaign page with a product that looks real

    Campaign-ready prototypes

    Backers only back what they can picture. A rough mockup undercuts your credibility and your pledge target.

    What we do

    A 5–10 day production-grade sample of your plush, vinyl figure, or board game, plus 3D renders for your campaign page, updates, and stretch goals — built to the exact spec backers will receive.

  2. 2
    Locking custom toy production capacity during a Kickstarter campaign
    🚀 Funding Live 24h plan & price

    Lock capacity while your campaign is still running

    Pre-production lock

    A campaign that over-funds is a blessing — unless you haven't reserved the line, tooling, or pricing to deliver it.

    What we do

    We hold production capacity and lock unit pricing for your plush, designer-toy, or board game run while you fund, so you hit the ground running the day it ends — no re-quoting, no re-molding.

  3. 3
    Small-batch custom toy manufacturing for crowdfunding backers
    🏆 Post-Funding 100 units start

    Start small, scale to what your backers actually pledged

    True small-batch production

    High MOQs force you to over-order or miss the window. But you also can't afford to re-tool as numbers climb.

    What we do

    Start at 100 units (vinyl, sensory, fidget, weighted plush). Scale 100 → 5,000 across reward tiers without restarting tooling, and split one minimum across SKUs.

  4. 4
    Packing and shipping crowdfunding rewards to backers worldwide
    🚚 Fulfillment DDP worldwide

    Get rewards to hundreds of backers, in many countries

    Backer-fulfillment ready

    Fulfillment chaos — bad addresses, customs holds, wrong packaging — is where campaign goodwill goes to die.

    What we do

    Backer-survey data wired into our workflow. Custom inserts, hang tags, and thank-you cards for your plush, vinyl, and board game rewards. Direct-to-backer shipping with DDP so duties and customs are handled.

Compliance & safety

Compliance docs ready before your first backer shipment

Every shipment includes pre-filed EN71, ASTM F963, CPSIA, and ISO 8124 test reports from TUV/SGS/Intertek — so rewards clear customs in any market and your channels stay open.

ASTM F963

ASTM F963

United States

The full US toy safety specification.

EN71-1/2/3

EN71-1/2/3

European Union

Mandatory for EU market entry.

CPSIA / CPC

CPSIA / CPC

United States

Lead, phthalates, third-party testing — ready to file.

ISO 8124

ISO 8124

International

The global standard across APAC, Middle East, Africa.

A guardrail through every phase

Your IP stays yours. Your quality stays locked.

An NDA before any design review. A dedicated, access-controlled line for your plush or art-toy project. Mold and tooling ownership transferred to you in writing — so the plush character or vinyl figure you proved demand for stays yours.

📄

NDA before design review

Signed before your design sees the floor

🚩

Dedicated line

Design isolation on an access-controlled lane

🏠

Mold ownership

Transferred to you in writing, permanently

🔒

Exclusivity

Never shown, replicated, or resold to others

Why creators skip the middleman

The difference between a middleman and your engineer

Trading Company / Agent
LeelineToys Factory-Direct
Minimum order
Agent 1,000–3,000+ units
Factory-Direct
100 units (select categories)
Prototype speed
Agent 2–4 weeks
Factory-Direct
5–10 days
Communication
Agent Multi-layer forwarding
Factory-Direct
Your engineer, direct
IP protection
Agent Higher risk across many hands
Factory-Direct
NDA + dedicated line + mold ownership
On-time delivery
Agent Unstable
Factory-Direct
98.2% across funded campaigns
Cost
Agent 15–30% middleman markup
Factory-Direct
Direct, no-markup pricing

Reward-tier pricing

Price every reward tier on real numbers, not guesses

Per-unit cost falls as volume rises, so the way you cut a plush set or vinyl bundle into tiers decides your margin. Split one minimum across several rewards — a plush, a keychain, a board game — to test more ideas in a single run.

Units
Best for
What it means
100
Pilot / limited edition
Highest per-unit cost, lowest risk. Great for a small run or a premium collector tier.
300
Early-bird + standard
Per-unit cost eases. A comfortable middle point for a first fulfilment.
500
2–3 reward tiers
Split one minimum across variants or sizes without each needing its own MOQ.
1,000+
Scale / bundles
Lowest per-unit cost. Best margin when you bundle tiers into a multi-pack.
LeelineToys quality control on the factory floor

Who you'll actually work with

Talk to the engineer running your line.

Creators can't afford to wait days for an answer. Your questions go straight to the production engineer on your plush, vinyl, or board game line — WhatsApp, video calls from the factory floor, photos at every milestone.

💬

WhatsApp your engineer

4-hour response during business hours

📷

Factory-floor updates

Photos + video at every milestone

Plan & price in 24h

A written cost & timeline before you spend a cent

From launch to doorstep

A realistic timeline from funding to backers' doorsteps

The week-by-week calendar behind a funded campaign — what lands when. For what can go wrong at each stage and how we keep you on track, see The Campaign Journey. Assumes a typical 500–1,000 unit run. View our toy production process.

  1. 1

    Week 0

    Design & quote signed

    Costs and timeline for your reward — locked in 24 hours.

  2. 2

    Week 1–2

    Prototype for your page

    A plush, vinyl, or art-toy sample to photograph for backers.

  3. 3

    Week 2–3

    Golden sample locked

    Molds set and specs confirmed for your plush or figure.

  4. 4

    Week 3–7

    In production + QC

    Plush, vinyl & board game batches pass the same AQL checks.

  5. 5

    Week 8–10

    Rewards on the way

    Shipped to backers worldwide, with DDP handling duties.

Shipping to backers worldwide

One campaign, backers in many markets. DDP handles customs and duties for each.

🇺🇸 United States 🇪🇺 European Union 🇬🇧 United Kingdom 🇦🇺 Australia 🇨🇦 Canada 🌏 APAC & Middle East

Creators who delivered

Funded. Produced. Delivered on the promise.

"Here's what surprised me: they didn't just quote my design — they made it better. My engineer suggested a pattern tweak that cut fabric waste by 18%. On a first run of 2,000 units, that paid for the tooling. The Kickstarter funded at 340%, and when it came time to fulfil, I sent them the backer list and they handled the packing, labelling, and shipping without me lifting a finger. We hit 98% on-time delivery, and backers posted their own unboxings. Three series later, I still send my designs straight to the same engineer. Backers were happy. I was stunned."

Callum Barrett

Callum Barrett

Kickstarter Creator, Fable & Fox Toys

340% funded · 98% on-time

"After our third production run, I stopped worrying about IP theft entirely. LeelineToys doesn't just sign an NDA — they isolate your project on a dedicated line, transfer mold ownership in writing, and treat your designs like they're their own. Eight runs, three character series, 40,000+ units, and zero copies anywhere. What won me over early was how smoothly our first Kickstarter went: the prototype arrived in time to shoot the campaign video, and when backers asked for a wider size range, they split the batch across four variants without a new minimum. Every order since has matched the approved sample, so I stop second-guessing before I approve a run."

Isabelle Fontaine

Isabelle Fontaine

Founder, Moonbeam Plush Co.

40,000+ units · 0 IP incidents

"Finding a factory that would take my 500-unit first order AND treat me seriously felt impossible — everyone else quoted a 3,000 minimum. LeelineToys not only took the 500-unit order, they assigned me a dedicated engineer who improved my design before we ever cut tooling. My prototype came back in under two weeks with photos at every milestone, so I never had to chase anyone. When I added a second colorway after backers asked for it, he split the batch without a new minimum, and the whole run shipped in time for our promised date. Three reorders later, it's still the easiest supplier relationship I have."

Elias Whitaker

Elias Whitaker

Crowdfunding Creator

500-unit debut · 12 design improvements

FAQ

Questions creators ask before the campaign ends

Yes — this is exactly what we're built for. We run a 24-hour design and cost review, lock capacity and pricing, and begin pre-production while your campaign is still funding, so you hit the ground running the day it ends.

Nothing is locked in until you're ready. If a campaign doesn't fund, you're under no obligation — your design files, renders, and our review stay yours. Any optional samples are billed separately and never turn into a full-order commitment.

Yes. Send your design and intended reward tiers and we'll return a written cost and timeline estimate within 24 hours — so you price rewards on real unit costs instead of guesses, before you set your funding goal.

We scale cleanly — from 100 units of plush or vinyl up to 5,000+ — without restarting tooling. Your per-unit cost drops as volume increases, so the extra backers you gained don't break your budget.

Yes. We integrate your backer-survey data into the fulfillment workflow and ship your plush, vinyl, and board game rewards direct to backers worldwide. Ask for DDP (Delivered Duty Paid) and we handle customs clearance, duties, and taxes on your behalf.

Yes. Custom inserts, hang tags, thank-you cards, and mailer-ready packaging are all built in-house — so your plush, art toy, or board game reward unboxes like a product you'd buy, not a parcel that arrived.

Your backer-survey data flows straight into our fulfillment workflow. We dedupe and clean addresses, allow variant or size swaps within the confirmation window, and update per-backer packing lists before anything ships.

We run a cost and timeline check early, lock capacity and pricing during funding, and work backwards from your promised date. If you fund late, we tell you immediately what's realistic — no surprise delays. For tight windows, priority scheduling and rush service are available.

Don't let your crowdfunding win become a fulfillment nightmare.

Share your design, funding status, or campaign link. We'll return a clear cost and timeline plan within 24 hours — no pressure, no commitment.